Growing Your Business With People

Stephen Steers

President at Steers Consulting Group

About

Stephen Steers is a renowned sales consultant, author, and keynote speaker who specializes in helping teams master storytelling to captivate customers and grow their businesses. With a wealth of experience working with diverse businesses—from global giants like Google to startups—Stephen brings a unique perspective on how authentic storytelling can drive success. He is passionate about servant leadership, intrinsic motivation, and the transformative power of personal narratives in leadership and sales.

Episodes

S8E5

The Art of Storytelling: Lessons from Street Vendors to Business Leaders with Stephen Steers | S8E5

In this episode of Growing Your Business with People, Jeff Lackey dives into the art of storytelling with Stephen Steers. The discussion explores how street vendors master storytelling to capture attention and how these techniques can be applied to leadership, culture, and business growth. Stephen shares key insights on adapting messages for a global audience, scaling stories as businesses grow, and the importance of personal anecdotes in building trust and authenticity.